We’re looking for a talented and experienced copywriter to be part of a fast-growing, Atlanta-based agency that specializes in home improvement clients. The copywriter is part of the agency’s voice and plays a key role in ensuring that messaging and creative are smart and effective for accomplishing agency and client goals. This person will do the day-to-day writing of social media posts, blogs, articles, etc. for a few of our biggest clients, as well as help with any overall messaging and tone of voice for other various marketing strategies. You’ll drive the content creation for each campaign and ensure the creative work not only fits the brand, but is also strategically focused, all while working collaboratively across multifunctional teams.
A good copywriter will be a strategic, critical thinker and researcher more in tune with the consumer than the client. You will plan, think and write with their point of view in mind. In short, executives, account directors and managers know what the client wants (or needs), but the copywriter knows what the consumer wants. While your focus will be on digital content, there will also be print-based work that includes packaging, POP, signage, etc. You won’t just do work – you’ll impact our clients’ businesses and brands at a high, strategic level. You must be agile and creative with outstanding attention to detail.
Porchlight offers generous benefits including paid holidays, PTO, and 401k. We are currently on a hybrid schedule of three days (Monday, Tuesday and Wednesday) in the office and two days (Thursday and Friday) remote work from home.
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