Job Description

Do you geek out over the psychology behind a perfect headline? Can you craft an email so irresistible it would make Schwartz grin from beyond the grave? If you're a sharp, sarcastic wordsmith who lives for turning clever ideas into high-converting copy, we've got the ultimate challenge waiting for you. But let's be clear... this isn't a gig for the faint of heart. And if names like Schwartz, Halbert, Ogilvy, Kennedy, and Hopkins don't immediately ring a bell, save yourself the time and stop reading. Still here? Great. That means these legends don't just inspire you-you've studied their work like gospel. You understand the magic of a well-placed hook, the art of storytelling, and the power of persuasion in every word you write. We're on the hunt for a results-driven copywriter who loves entrepreneurs, thrives on creativity, and knows how to make every word pull its weight (and then some). About Us At The Scalable Company, we help bootstrapped entrepreneurs scale their businesses so they can achieve their ideal exit without sacrificing their sanity (or their souls). Using proprietary frameworks, coaching programs, and one very well-loved annual event (Get Scalable Live), we make scaling possible for entrepreneurs who dare to dream big. Our mission? Help 2,500 businesses scale successfully by the end of 2026. No big deal. If you're as passionate about entrepreneurs as we are (and can write like Ryan Deiss on his best day), we're dying to meet you. Requirements What You'll Do As our Copywriter, you'll turn words into revenue. You'll craft copy that builds trust, tells stories, and drives results across email, social media, landing pages, and ads. Think of it as the ultimate challenge for your inner word nerd. Here's a day in your life with us: Email Mastery Write high-converting email campaigns, conversational "raise-your-hand" emails, and engaging long-form newsletters. Craft emails that drive clicks, spark conversations, and provide actual value. (No spammy stuff here.) Develop and optimize automated email sequences that nurture leads and move them through the funnel. Campaign Strategy Mimic Ryan Deiss's voice so well people won't even know it's you. Support marketing efforts for our annual event, Get Scalable Live, driving ticket sales and engagement. Collaborate with the Programs Team to keep members excited with timely, relevant communications. Optimization Focus Test, analyze, and refine copy based on performance metrics like open rates, click-through rates, and conversions. Conduct research to understand audience needs, market trends, and competitor positioning. Stay up-to-date on copywriting best practices and marketing trends (because the greats never stop learning). Other Content Needs Assist with video scripts, press releases, and ad hoc marketing content to support our goals. What You Bring At least 5 years of copywriting experience, ideally with a focus on direct response. You know how to use narrative to connect, persuade, and drive action. You understand how to analyze performance metrics (like open rates, click-through rates, and conversions) and optimize your copy accordingly. You can capture a brand's voice like a pro and will binge Ryan Deiss's content until you can write like him in your sleep. You can sprinkle in keywords without making the copy sound robotic. (Because copy should feel human.) Deadlines are your thing, and chaos is not. You can write high-energy ad copy one day and thoughtful, story-driven emails the next. You thrive in a collaborative, entrepreneurial environment. You're always seeking to improve your skills and try new approaches (because stagnation is the enemy of greatness). Familiarity with HubSpot, Google Analytics, and other marketing tools is a bonus. What Success Looks Like Email open and click-through rates that crush industry benchmarks (and make your peers jealous). High-converting campaigns that sell tickets, generate leads, and drive program success. A steady flow of excited prospects responding to your conversational emails. Data-backed improvements in conversion rates across email, social media, and landing pages. A sales team so impressed with your leads they send you a thank-you Slack. A CEO who questions if he actually wrote that email when they read your copy. Benefits What's In It for You? Salary: $75k-$85k annually ($80k-$100k OTE), commensurate with experience. Benefits: Health, Dental, and Vision Insurance HSA with Company Match Company-Paid Telemedicine Plan Mental Wellness, Financial Wellness, and Legal Counseling Services Life Insurance and Disability Plans Unlimited PTO + Paid Holidays 401k Plan with Company Match Our Culture We love entrepreneurs (seriously, they're our heroes), thrive on sarcasm, and never settle for "meh." Our team lives by these values: We Love Entrepreneurs: Innovators, risk-takers, and job creators inspire us every day. Batteries Included: We show up ready to crush it, no external motivation needed. Raise the Bar: Complacency is the enemy. We get better every day. Do the Dishes: No task is beneath us if it serves the mission. Seek the Why: "That's how we've always done it" is never the answer. The Scalable Company

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